The Content Queen Podcast
Mariah MacInnes
The Content Podcast - Content Marketing, marketing and business!
Hey everyone, I'm Mariah the founder of Content Queen - a content agency and coaching business for entrepreneurs and online businesses!
My purpose is to inform and educate so I started this podcast to help more people on all things content creation, marketing and business to help you build a more profitable brand using content marketing as a strategy!
Join me as I share top tips, my struggles and my triumphs to help inspire or just entertain! Remember, content is king - that's why I love being the Content Queen!
What if your marketing isn't actually the problem?
What if people are finding you, checking out your content, clicking through to your website... and then leaving?
After analysing close to 70,000 websites, Irwin Hau (our guest on the podcast for ep 331) has come to one conclusion.
Read MoreWhat pains you about marketing?
Is it not knowing what to post?
Feeling like you're constantly behind?
Feeling like everyone else knows something you don't?
Or feeling like you're creating content but nothing is actually happening?
Because if any of those resonate, I don't think your problem is content.
I think your problem might be a lack of intention.
Read MoreBe honest... when was the last time you intentionally started a conversation in your DMs?
Not replied to a comment. Not answered a question. Actually started a conversation.
Because if I'm being completely transparent, this is an area of marketing that I know I could be doing more of too.
Read MoreWhen you think about marketing your business, do you immediately think about social media?
Because here's the thing: organic marketing is so much bigger than Instagram posts and TikTok videos.
Read MoreAre you creating content that people watch… or content that actually gets people to buy?
Because there’s a big difference.
Read MoreQuestion... are you creating content because it actually aligns with your business goals… or because someone on the internet told you that you should?
Because if I had a dollar for every time a client came back from a coffee catch-up saying, “Someone told me I should start a podcast” or “TikTok is where I should be”… I probably wouldn’t need another retainer. 😂
Read MoreThe age old question... should you actually be running Meta ads in your business? And if you are… how do you know if they’re actually working?
In this episode, I’m joined by ad strategist Neil Shoney to unpack what business owners really need to know about Facebook and Instagram ads... without the fluff, overwhelm, or “just boost a post” energy.
Read MoreSo… we know AI is here. We know we should be using it.
But are you starting to feel like everything online is sounding the same?
In this episode, I’m not giving you another “how to use AI” tutorial… I’m flipping the lens.
Because the real question isn’t how do we use AI more? It’s how do we stay human while using it?
Read MoreDo you actually have the foundations in place to sustain your business… or are you just building as you go?
Because here’s the thing — a lot of business owners wear many hats… but skip the pieces that actually make a business work long-term.
Read MoreSo… do you actually question your AI? Or are you just copying, pasting, and hoping for the best?
Because I saw something unfold last year that made me go… yikes.
Read Morever feel like you know what to do with your marketing… but you’re just not doing it? Same.
This episode, I’ve got Sam Sundius on the Content Queen Podcast to unpack what’s actually going on… and spoiler alert, it’s not your strategy.
We’re talking about the unconscious mind, nervous system, and why hitting “post” can feel like actual danger (even though it’s just… Instagram).
Read MoreIt’s easy to think that if you just post more or run ads, your business will grow… but real marketing doesn’t work like that.
The magic is in the foundations - understanding your audience, creating content that connects, and building trust over time.
Read More“How do I know if it’s my marketing… or me?”
Something I see ALL the time as a content marketer and business owner.
We’re so quick to jump to:“I need a better strategy”“I need to post more”“I need to fix my marketing”
But what if… it’s not that?
What if the real shift comes from recalibrating you first?
In this episode, I’m joined by the amazing Lucy Shrimpton to dive into what it actually means to recalibrate yourself so your marketing can truly land.
Read MoreAsk someone close to you "what do I do, tell me in a sentence or two"?
Can they?
If not, maybe it is because you don't spend enough time repeating and explaining what it is you do.
I will never forget a mentor said to me "you have to love what you do because you will be talking about it over and over and over again".
Read More“How do I get seen in an online space that is crowded”?
One of the main questions I get as a content marketer and social media manager.
How about we take a second to think outside the box and confirm how we might position ourselves over just being visible online.
I have an amazing guest on this episode to take us through the difference between simply being visible online and intentionally positioning yourself as an authority.
Read MoreDo you say this to yourself a lot?
Social media doesn't work...
Content marketing doesn't work...
But then you will jump on a trend hoping it will work?
You aren't alone. We all have done it.
The missing link to anything you do in your marketing is ONE key thing - and I am going to chat to you about it!
Read MoreWhat if the real reason you’re not showing up online isn’t strategy… but fear of judgment?
In this episode, I’m joined by mindset coach and business strategist Ivana Ivanek to unpack the real reason so many brilliant, mission-driven women hold back from visibility.
Read MoreIf you’ve been looking at content and thinking the posts that perform best are the dramatic ones… the big emotions, the big reveals, the viral moments - this episode is going to give you a fresh perspective.
Read MoreI have a theory…
It doesn’t matter HOW consistent you are at marketing your business UNLESS you believe in the message you are delivering.
Read MoreIf you’ve ever felt like your content is missing something (that it’s not landing, not connecting) chances are, you’re not telling stories in a way that truly reflects who you are.
Read More
