How to hire a Freelancer for your business

Being an entrepreneur or business owner and expanding your business can be such an exciting thing - but no one tells you how scary it can be at the same time! From being a one-woman show to now owning a marketing and freelance agency, I know how intimidating it can be when you have to open yourself and your business up to other people: it’s your baby!

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The Guide to paid advertising: Google Ads

You shouldn’t rule out Google Ads as a form of marketing!

Whether it works for your business now or not, you can never completely predict where you will be in 6 months, a year or even 5 years, so I think it's very important to never limit yourself with firm beliefs on the marketing you want to stick to. Even paid marketing!

This week, we’re diving into the world of paid ads and how they can be a great step forward for your business, as well as outsourcing, Google Ads and fitting all of these things into your content strategy!

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5 Big Mistakes to Avoid In Marketing

A well-prepared marketing strategy is crucial for the growth of any company. For small business owners, it's even more imperative to tailor their advertisement campaigns to what fits their brand and what will meet their goals.

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Creating connection as a marketing strategy

As business owners and entrepreneurs, we are very familiar with the terms networking and connection making. I know it can seem a little dry and overused but I want you to change the way you look at it as a whole because networking can actually do so much more for your brand than what you may already know.

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Collaborations in business: how to use it as a content marketing strategy

The power of collaborations within your business is huge in the world of online content and marketing. It isn’t very well known that collaborating with businesses in the same industry as you can actually help in growing your audience and brand awareness, as well as give you a larger platform to share your stories and represent you as a trustworthy business owner.

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How to Take Your Management Strategy to the Next Level

You probably already know the basics of good business management, but what are the tricks of the trade to make your company really shine? With all the competition these days and the rapid changes in industries, it’s important that you know not only how to launch and manage a business, but how to make it stand out from the crowd. Here are some of the ways successful startup entrepreneurs keep their companies on track for long-term success.

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How to create content in a dry industry

Do you work in a "dry industry"? And no I don't mean literally dry...

This week on the podcast we have the beautiful Eliana (@buffaloambitionco) in, to talk about how to find content and marketing inspiration for those working in a "dry industry". Content creation in ANY industry, especially if you are your own brand, is super important - it represents your reputation, your work ethic, personality, and of course your life so you have to show it off in the best way!

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The mistakes I made with my marketing when I started my business

In the big wide world of marketing, it can be tricky to find what really works for your business. There is always a lot of trial and error involved especially when you’re first starting out (which is exactly what I experienced).

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The guide to TikTok for your business

Over the last few years, TikTok has changed the way creators of any kind can interact with their target audience - it’s a platform where literally anything is possible and ANYTHING can go viral!

Have you jumped on the TikTok train yet? If not, take this as a sign to get on it!

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It’s time for your mid-year review!

Can you believe we are midway through 2021?

June isn’t just the middle of the year for us, it also marks 2 years since Content Queen was born!

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Why you need to tell more stories in your content creation

Telling your story as an entrepreneur is one of the most valuable things you can do that makes your platforms uniquely you! Whether you are just starting out as a business owner, are looking to involve more of your personal life in your business, or are just searching for that fresh and unique angle - storytelling is what you need.

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Why visuals are so important for content creation

Have you ever found yourself in the headspace of just putting out content for the sake of it?

I know I definitely have.

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How content plays a major role in your launch plan with Kate MacDonald

As an entrepreneur or business owner, one of the scariest things you can do is introduce a new product, service, or aspect into your business. You probably have a million and one thoughts and questions, but who the hell knows where to start, right?!

Well, look no more! We’ve got you!

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The Content Queen new biz plan!

Have you ever experienced that itchy feeling of just needing a big change, whether it is expected, planned, or completely thrown at you at the last second - that feeling like you need to start something new?

Well over the last couple of months that have been ME!

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The reason your content isn't working for your business - let’s talk exponential growth

It’s time to put your business pants on and talk about numbers (yep I know, it sounds a bit boring) BUT I promise you, data can hide the secrets and reasons as to why your content just isn't working!

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How to manage your business after a break (when nothing goes to plan)

Just when I thought 2020 was the craziest year of my life so far, along came 2021!

If you’ve been following my journey on social media, you’ll know all about the rollercoaster ride that has been Mariah’s life over the last couple of months! If not, I’ll give you a bit of a rundown.

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The 14 things I learnt in hospital that relate to business

What was meant to be two weeks in hospital after a Whipples operation ended up being four weeks. As you can imagine, I did not plan to be that long out of action from my business. However, it did teach me a lot of valuable lessons.

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How I am managing my business in this tough time

Oh KIDDING! I am back for more content. This time to talk all about how I am managing my business during this challenging time in my life.

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Content Queen Update: I am about to face a tough journey, but I will be back!

I am very sad to say, this will be my last email for a few weeks (maybe even a month).

Yes - it is storytime. It is time for me to share with you something that has been going on for around 5 years now.

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How to turn your dreams into reality

What do you daydream about? What is that one thing you want to do, but you aren’t sure how to get there?

Turning your dreams into reality might seem a little unrealistic. It might feel SO far out of your reach, that you don’t even know how you will get there? Well, believe it or not, it is SO possible. Half of the time, we don’t even know we got there until we really reflect.

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