The Content Queen Podcast
Mariah MacInnes
The Content Podcast - Content Marketing, marketing and business!
Hey everyone, I'm Mariah the founder of Content Queen - a content agency and coaching business for entrepreneurs and online businesses!
My purpose is to inform and educate so I started this podcast to help more people on all things content creation, marketing and business to help you build a more profitable brand using content marketing as a strategy!
Join me as I share top tips, my struggles and my triumphs to help inspire or just entertain! Remember, content is king - that's why I love being the Content Queen!
I started my business to be a digital nomad.
Obsessed with travel, I decided to create a business after freelancing on Fiverr for 2 years. Of course, with a few hiccups along the way, I feel like I am living the dream now!
The best thing about the digital nomad journey, is it has changed the way I show up for my business and in my content online!
Read MoreThe vision of your business...what does that look like for you?
Are you searching outwards? Finding others to help and guide you?
While this isn't a bad thing... what you will find is the answers are within... you!
Creating engaging content, marketing your business and building a business with flow comes down to one thing...
Read MoreThe ONE thing you can learn from business that sell out, have impact, and build sustainable brands...
They create community. They build a community around the brand and THIS creates more than just sales. It creates connection.
Read MoreSocial media can be a scary place for small business owners...
What do you share? How do you promote? How much is too much promotion? And how much of my personal life do I need to share?
Read MoreI realised THIS was the key to my content strategy...
It wasn't showing up more. It wasn't a magical platform or secret formula. It wasn't engaging 15 mins before and after posting on social media. It was adding storytelling into my content.
Read MoreIf you are a business owner looking to capture the attention of your audience. This one is for you!
Read MoreThe 7 elements to a content strategy looks like this...
C
O
N
T
E
N
T
What is this? What does each letter stand for and how can you use this in your own marketing strategy for your business? Listen to THIS podcast and find out! Plus the great story of how it came together!
Read MoreHands up if you have ever create a piece of content you didn't feel aligned to...
Don't worry, you aren't alone. But what is important is the lessons you learn. Don't love video? What can you do instead?
Read MoreYou have been using AI in your content for a while now...
If you schedule content, use transcribers - all of that jazz.
You use AI!
Read MoreAttention podcasters (or those with a dream to podcast). It is time to talk strategy.
It is time to elevate the podcast and make it THRIVE! I have JUST the person to teach this. The amazing podcast agency owner and podcast strategist, Cass Ponton is here to give you the answers!
Read MoreCan we please switch the narrative?
It is definitely NEVER too late to start on ANYTHING. Of course, if we all started TikTok in 2019 we might be TikTok famous. But we also might NOT be too.
Read MoreYou might have the BEST plan on what your social media will look like. What type of videos you will create to promote your business...
Read More"It is all about video". A statement you might have heard when learning about social media and content marketing. Yes, video is playing a huge role in the online space. This doesn't mean you have to be scared of it, go crazy with it, or even do it "like everyone else is".
Read MoreAs an introvert (or someone easily drained by online content and social media), you might find yourself feeling exhausted from the hamster wheel of content creation. While you understand it is important for business, maybe it doesn't always feel worth it.
Read More"You need a content strategy". Okay, that is great. But what does that look like?
What do I need to do to get started? If you are procrastinating on a content strategy (or the improvement of what you currently do), copy my content strategy. This is the baseline framework we use for our own marketing and client marketing within the agency.
Read MoreThink about what MIGHT be stopping you converting your clients with online marketing... Do you have the plan? What you want to create?
Read MoreHave you started your 2023 content plan?
Don't be hard on yourself. Rome wasn't built in a day; these things take time, and in our eyes, love.
Read MoreIt is the final week of 2022 at Content Queen so we wanted to give a nice reflection from the year!
Now is a good time to look at what you loved, what you didn't love within the year (whether it is business, marketing or life).
Read MoreAre you looking to up your Instagram game in 2023? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create?
Read MoreWhat will content marketing look like in 2023? There are always trends and strategies that work well in given years, that is what makes it fun. While not all will work for your business, let's go through some of the things we think will happen in 2023 in the content marketing world.
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