109 - INFLUENCERS: How to engage in influencers as part of your marketing strategy | Lauren Christian

The world of influencer marketing can feel daunting and unsure territory. Paying someone to promote your business? What does that even look like? 

How much do you pay someone? How do you even find influencers? How can they help your business? I am sure you have a heap of questions running through your mind! Lauren, CEO and Co-Founder of Perfect Gifting had ALL those too when she started. BUT she did the research and went ahead with a trial and error approach. Now she uses influencer marketing as a core strategy in her business! 

How? Let's find out!

If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @perfectgiftingeverytime.

KEY EPISODE TAKEAWAYS 👇

  • How influencers can benefit your brand

  • The steps to engaging in influencer marketing

  • How to chat with an influencer to work with them

  • The biggest lessons from influencer marketing

SHOW RESOURCES 👇

ABOUT THE GUEST

Lauren is the Founder and CEO of Perfect Gifting. She is a dog-loving, golf-playing, tap dance learning, chip eating, aunticorn... who has no idea about children. She loves to give gifts, she loves to receive gifts, she loves to watch people open gifts. So it felt natural when the ideas for Perfect Gifting was born that she did something with it. Lauren has come from a corporate background building technology products. Lauren and her husband took a big leap when they quit their day jobs and jumped head first into launching Perfect Gifting. They love it! They love all of their Perfect Gifters and are having the time of their lives leading this business and platform.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

Other than that, enjoy - chat next week 💕